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Here is one of the original press releases on Rainmaker, from 2007, one of the companies that uses computer programs to calculate apartment rents. Even if your city has built “affordable housing,” it is likely that such housing is no longer affordable, since computer programs raise apartment rents above their true market value, as I wrote in a series of posts. In this Rainmaker press release, the company hired PhD’s in mathematics to develop their programs in 2007. Donald Trump is a client, buying the program to set his hotel rates.
Note below the following key phrase, indicating that this is all about speculation –
“…to deliver maximum profit lift for its multi-family housing clients…”
The Rainmaker Group Launches New Version of Multi-Family Housing Revenue Management System, revolution LRO> Revenue Management leader taps two math Ph.D.s, leverages data for
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ATLANTA, GA, May 8, 2007 – The Rainmaker Group, the world leader in automated revenue management software and services to the multi-family housing and casinogaming hotel industries for total property profitability, announced it is releasing Version 8.0 of its revolution LRO SMLease Rent Options system to deliver maximum profit lift for its multi-family housing clients. Version 8.0 enhancements include a new user interface that delivers expanded performance information and enhanced navigation and drill-down capability to view and analyze data more easily for profitable business decisions. The new version is also fully Excel compatible for simplified data sharing.The Rainmaker Group credits its Ph.D. product design team of Dr. Jian Wang, vice president research & development and Dr. Ahmet Kuyumcu, chief scientist, for Version 8.0’s core functionality. Dr. Kuyumcu said, “The multi-family housing industry is a new frontier for the application of pricing and revenue management and provides many unique modeling challenges. These include low data volume, numerous lease term alternatives, different pricing requirements for new leases and renewals, early lease terminations, and significant vacancy and make-ready costs.” Dr. Kuyumcu stated that Rainmaker employs sophisticated pricing-science techniques such as hierarchical modeling, business statistics estimation with cross-validation, demand and supply forecasting, dynamic reference rent calculation, and quadratic programming to address multi-family housing (MFH) business challenges. .
. The Rainmaker Group is a software and services company that provides, implements and supports the revolution LRO profit optimization solution that enables multi-family housing operators to maximize revenue from apartment leases. revolution LRO lease rate improvement results have been reviewed and validated by independent accounting firms. For over five years revolution LRO has delivered optimized leasing rates to the largest operators in the industry including Archstone-Smith, Equity Residential, Post Properties, Simpson Housing, Mid-America Apartment Communities and a number of other leading multifamily housing companies. The Rainmaker Group also provides the revolution product suite, powered by JDA, that maximizes total property profitability for operators of casino hotels and other hospitality enterprises. The company enables clients to identify and maintain availability for their most profitable revenue sources through revenue management implementations. The Rainmaker Group helps casino hotels increase profitability through the accurate, instantaneous ability to determine the minimum acceptable value of each guest. This increases client profitability by securing the most profitable customers while developing more effective business processes. Hospitality clients include Boyd Gaming, Harrah’s Entertainment, Omni Hotels, IP Casino Resort Biloxi, Trump Entertainment Resorts and other leading hotel companies. The Rainmaker Group incorporated in 1998. |
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Contact: The Rainmaker Group Tammy Farley 5755 North Point Parkway Suite 77 Alpharetta, GA 30022 Phone: 678-578-5777 Email: sales@letitrain.com http://www.letitrain.com Media Contact: Julie Keyser-Squires Softscribe Inc. Julie@softscribeinc.com (404)256-5512 http://www.softscribeinc.com |
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